Pinboard is introducing a new feature that allows you to place items from US retailers in your home before making a purchase decision.
This ultimate try-before-buy feature is called Try On for Home Decor and lets you virtually place items from retailers like Crate & Barrel, West Elm, CB2, Walmart and Wayfair using a Pinterest lens camera. gives.
The latest in Pinterest’s Try On series—the following lipstick and eyeshadow—the new home decor experience is launching live across over 80,000 shoppable Pins. So, instead of wondering if the chair of your dreams is right for a room, drop a virtual version into the blank and find out.
Try On for Home Decor is rolling out first to iOS and Android devices in the US, and will be available globally “in the future.” Try on-enabled PINs while browsing, open the three-dot menu in the upper right corner and tap “Try in Your Location,” then position and adjust the item to your liking. When you’re ready to purchase, click the pin to go to the retailer’s checkout page.
Over the past year, even as lockdown restrictions were eased and people were able to browse in person once again, Pinterest saw a surge in the number of users shopping online. “Millions of people now expect to try virtual and mobile options before they buy, see personalized recommendations, and gather information as part of their decision-making process,” said Jeremy King, SVP of engineering at Pinterest.