Apple has introduced the ability to release apps to the App Store that can only be found with a direct link to make it easier for developers to distribute software that is not for public use.
“Unlisted apps do not appear in any App Store categories, recommendations, charts, search results, or other listings,” Apple says in a page on its developer website visited by MacRumors. “They can also be accessed through Apple Business Manager and Apple School Manager.”
The company says developers can use this capability to deliver devices owned by employees to specific groups (part-time employees, students, etc.), as well as “employees that are managed through Apple School Manager or Apple Business Manager.” not qualified to do.”
There are other ways to release iOS apps in a corporate environment, but the ability to download this software through the App Store makes it easier for the average person to manage. If they can download social media apps or mobile games, they can install the necessary software for the job.
But there are some limits. Apple says developers should apply to release unlisted apps—likely to prevent abuse by devs to avoid scrutiny for their software—and notes that anyone with a direct link to access the app Anyone will be able to install it on their device.
Apple states that “Apps for specific organizations, special events, or research studies, or apps used as employee resources or sales tools are good candidates for unlisted distribution.” Devs can submit an application to release an unlisted app through the Apple Developer website.